1. Two-year Plan – Marketing – 2007
    1. (Jodi Galli, Shane Kleven, George Brush and Jennifer Chambers)




 


Two-year Plan – Marketing – 2007





(Jodi Galli, Shane Kleven, George Brush and Jennifer Chambers)

 
Goal area Instructional Practices:

What are we going to do to get students learning to high standards?
People Involved Schedule of Activities Resources Needed

-professional development

-trainers

-district support
Evidence of Implementation.

What are teachers doing?
Evidence of Impact:

What are students’ doing?
 
CURRICULUM

DEVELOPMENT

(Assessment)

 

 
Continue to coordinate and share activities,

Assignments and curriculum with each other.

Continue frameworks and assessment collaboration/LAPS.

Develop new Intro curriculum.
Marketing teachers Advisory

CTE administration
 Videos for fashion and sports

Subscriptions

Time to meet as a group to discuss curriculum/LAPS.
Implementing resources into curriculum to match the frameworks.

Frameworks/assessments are taking shape.

Meeting to share info.
Students are learning frameworks through stronger curriculum, resources and assessments.
PROGRAM

MARKETING

 

 
Word of mouth

Eighth-grade career fairs and welcome nights at HS.

Meet with counselors to inform.
Marketing teachers

Counselors

Students
 Paper, computers, printers, time, in-focus, video camera Increase enrollment Registering for all levels of Marketing courses.
CAREER COMPONENT (Bridges, WOIS)

 
Use WOIS or Bridges to add a career component to our classes

Inviting business people to speak.

Career research assignments.
Students, Marketing Teachers, Librarian

Career Specialist

Local Business People
Develop a lesson intertwining WOIS and Marketing. Computers, internet, time. Completed assignments from students using WOIS. Students are excited about new careers for themselves.
LEADERSHIP

 

 

 
DECA activities and conferences (All members)

 
Marketing Teachers

Parents

Students
Various activities throughout the year:

Competitions, leadership conferences, community service activities…
Funds, equipment, support from district at various levels. Providing a variety of activities for students to demonstrate and learn leadership skills. Participating in events of various nature to demonstrate and learn leadership skills.
ADVISORY

COMMITTEE

 
Meet with committee to discuss goals provided by CTE.

Show current student work and school stores, possibly via video.

Provide opportunities for AC members to get involved with the students.
Teachers

Advisory Committee

CTE Administrator

Students
Designate dates to meet at first all-district meeting. Invite AC members to activities/conferences. Food, agenda, location Collaborating with committee to strengthen the program. Demonstrating works. Students are learning hands-on experiences.
OTHER

(WASL alignment)

 

 
Continue to address WASL in frameworks/curriculum/assessments.

Inform Administration about WASL and Marketing.
Marketing Teachers Meet throughout the year to discuss curriculum in relation WASL.

Discuss with building administration when appropriate.
Time to meet with admin. Meeting together to discuss curriculum and WASL and meeting with admin. To discuss WASL implementation in Marketing curriculum. Relating other curriculum in Marketing classes and being successful on the WASL.
Program Advisory Chair  Date  
Career/Technical Director  Date   

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