1. Two-year Plan – Marketing - 2007                             
    1. (Jodi Galli, Shane Kleven, George Brush, and Jennifer Chambers)




 


Two-year Plan – Marketing - 2007                             





(Jodi Galli, Shane Kleven, George Brush, and Jennifer Chambers)

Goal area Instructional Practices:

What are we going to do to get students learning to high standards?
People Involved Schedule of Activities Resources Needed

-professional development

-trainers

-district support
Evidence of Implementation.

What are teachers doing?
Evidence of Impact:

What are students’ doing?
 
CURRICULUM INSTRUCTION

 

 

 

 

 

 
Continue the coordination and sharing common successful activities, assignments and curriculum across all Marketing areas.

Continue frameworks and assessment collaboration/LAPS.

Develop new Intro curriculum.
Marketing teachers Advisory

CTE administration
 Videos for fashion and sports

Subscriptions

Time to meet as a group to discuss curriculum/LAPS.
Implementing resources into curriculum to match the frameworks.

Frameworks/assessments are taking shape.

Meeting to share information.
Students are learning frameworks through stronger curriculum, resources and assessments
WASL alignment

 

 

 
Continue to address WASL in frameworks/curriculum/assessments.

Inform Administration about what Marketing is doing to impact the WASL.

 

 
Marketing Teachers Meet throughout the year to discuss curriculum in relation WASL.

Discuss with building administration when appropriate.
Time to meet with admin. Meeting together to discuss curriculum and WASL and meeting with admin. To discuss WASL implementation in Marketing curriculum. Relating other curriculum in Marketing classes and being successful on the WASL.
CAREER COMPONENT (Bridges, WOIS)

 
Use WOIS or Bridges to add a career component to classes

 

 
Students

Marketing Teachers

Librarian

Career Specialist
Develop a lesson intertwining WOIS and Marketing. Computers, internet, time. Completed assignments from students using WOIS. Students are excited about new careers for themselves.
LEADERSHIP

 

 

 
DECA activities and conferences (All members)

 
Marketing Teachers

Parents

Students
Various activities throughout the year:

Competitions, leadership conferences, community service activities…
Funds, equipment, support from district at various levels. Providing a variety of activities for students to demonstrate and learn leadership skills. Participating in events of various nature to demonstrate and learn leadership skills.
INDUSTRY AND POST SECONDARY CONNECTIONS

 
Offer college credit in applicable classes.

Provide opportunities for industry representatives to speak to classes.

Look for internship opportunities.
Marketing teachers

Community college coordinators

Industry representatives
 Time to meet with college coordinators.

Time to discuss opportunities with industry representatives.
Completed course alignment.

Hosting monthly industry presentations.

 
Applying for college courses.

Applying for Internships.
PROGRAM MARKETING

 

 
Word of mouth

Eighth-grade career fairs and welcome nights at HS.

Meet with counselors to inform.
Marketing teachers

Counselors

Students
  Paper, computers, printers, time, in-focus, video camera

 
Increase enrollment Registering for courses.
ADVISORY COMMITTEE

 

 
Meet with committee to discuss goals provided by CTE.

Show current student work and school stores, possibly via video.

Provide opportunities for AC members to get involved with the students.
Teachers

Advisory Committee

CTE Administrator

Students
Designate dates to meet at first all-district meeting. Invite AC members to activities/conferences. Food, agenda, location

Additional members from other industries.
Collaborating with committee to strengthen the program. Demonstrating works. Students are learning hands-on experiences.
 

Program Advisory Chair
  

Date  
 
Career/Technical Director  Date   

Back to top